Google Launches AI Max for Search: A New Era in Campaign Optimization
Google has officially rolled out its AI Max for Search goes global in beta, an advancement that could significantly reshape how digital marketers approach campaign optimization. This AI-driven feature is designed to streamline campaign adjustments through one-click testing, extensive customization...
Search Isn’t Dead, It’s Evolving for Healthcare in the Age of AI
The rise of generative AI platforms like ChatGPT, Gemini, and Perplexity is reshaping how people search for health information. While these tools are increasingly used to summarize topics and streamline research, Google remains the most trusted starting point. A recent...
ChatGPT’s Referral Traffic Declines 52% and What It Means for Website Traffic
The digital landscape is evolving quickly. Over the past month, websites have seen a 52% drop in referral traffic from ChatGPT, a trend now gaining attention across the SEO community. While this decline may seem concerning at first glance, it...
Google Says AI Won’t Replace the Need for SEO: What This Means for Medical Practices
AI is revolutionizing how we create content, with chatbots generating text at unprecedented speeds and algorithms changing how we find information online. But does that mean SEO is becoming obsolete for medical practices? According to Google’s John Mueller, the answer...
5 Tips to Improve Brand Signals That Influence AI Rankings for Medical Practices
AI-driven search engines have evolved to prioritize credibility over traditional SEO tricks. Today, AI models focus on recognizing trusted sources and treating brand mentions as signals of authority. For medical practices, this means that when your name appears on reputable...
The Shift to Desktop in AI Search Traffic and What It Means for Your Strategy
AI search traffic is exploding, but one key statistic is catching many marketers off guard: 90% of AI search traffic is coming from desktop devices. This is in stark contrast to the general trend, where mobile devices account for the...
Navigating AI Mode Traffic in Google Search Console
Google has made a quiet but impactful update to its Search Console—AI Mode traffic is now integrated directly into your Performance report data. This means metrics like clicks, impressions, and positions from Google’s AI-powered search results are now combined with...
[MedShark] is always available and responsive. They have helped improve our website layout and SEO rankings and I recommend MedShark for a Plastic Surgery and Med Spa practice. Bill is available if I need him and Julia - our Account...
MedShark has done an amazing job for my two dental offices! Jonnie and Cole have great expertise and knowledge and truly took care of my companies, like it’s their own! Really recommend them highly! Thank you, and cannot wait to...
What I love about MedShark is their ability to execute in a timely manner. When I request an edit to our website, it is up within a couple days! Sara is the strategist supporting our account and I appreciate that...
My account manager Julia is spectacular! I am very very particular and they take great effort to make things look perfect. They are also extremely good at helping to explain the ever-changing process of SEO and web design.
A great friend, Bill Fukui introduced me to BluShark and MedShark. Thank you Bill! My experience has been mostly through John (head of client success). We have a common client that they have helped. John is so responsive and helpful....
Redoing a website is never easy, but John and Bill have more than exceeded my expectations. John’s weekly communication kept the project moving forward. When I would “change my mind” and decide on a different direction, he never blinked…he just...
The team at MedShark has been very good to work with. They deliver work product on time, work with you to develop your unique voice/brand, are always available, and have keen insight into helping your practice grow. They are on...
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