Google News

Google has officially completed the rollout of its June 2026 Spam Update, one of the latest refinements to its search algorithms designed to improve the quality of search results by identifying and reducing spam across the web. The update began...

For years, healthcare practices investing in local SEO have faced a common reporting challenge: Google Business Profile activity and website analytics were tracked separately. A potential patient could call a practice, request directions, or visit a website from Google Search...

Search engines are constantly evolving, and even small algorithm updates can influence how healthcare practices appear online. Changes to Google’s ranking systems can impact website visibility, organic traffic, patient inquiries, and overall digital marketing performance. The Google May 2026 Core...

Search rankings are constantly evolving, and for plastic surgeons, even small shifts can impact online visibility, patient inquiries, and overall practice growth. Google officially began rolling out its March 2026 core update at 2:00 AM PT on March 27, introducing...

Google has introduced updated review policies that directly affect how plastic surgery practices request and manage patient feedback. The new guidelines make one thing clear: practices can no longer pressure staff to generate reviews or encourage feedback that highlights specific...

Google Maps is intensifying its efforts to eliminate fake reviews and misleading business profiles, and for plastic surgeons, this shift can have a direct impact on patient trust and consultation volume. In its latest safety update, Google reported blocking hundreds...

Google is quietly testing a new AI-powered feature that could reshape how medical practices respond to patient reviews. Through the Google Business Profile, providers may soon see AI-generated suggestions for replying to patient feedback. While this tool allows practices to...

For years, the call button on Google Maps has been one of the fastest ways for prospective patients to contact a medical practice. Whether someone needed to book a consultation, ask about a procedure, or confirm availability, one tap connected...

Google Maps is no longer just a navigation tool. It’s becoming a powerful patient discovery platform. With the introduction of “Ask Maps,” powered by Gemini, users can now ask detailed, conversational questions instead of relying on basic search terms. Rather...

If your practice has noticed less predictable visibility in Google Search lately, especially for informational procedure queries, you’re not imagining it. SE Ranking analyzed Google’s AI Overviews (AIOs) before and after Gemini 3 became the default model powering them in...