Google News

Google Drops Continuous Scroll in Search Results

Google frequently adjusts its user experience to optimize the search process, aiming to help users find what they need quickly and efficiently. However, not all of these experiments are successful. Sometimes, based on user feedback and data analytics, Google decides...
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Google to Integrate Local Services Ads with Maps App

Google Maps has significantly transformed how we navigate our world, helping us avoid traffic jams and discover hidden gems like cozy coffee shops. Beyond providing directions, Google has been integrating various advertising types into Maps for years. Until recently, these...
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Google Unleashes June 2024 Spam Update

Google has rolled out its latest update to combat spam in search engine results pages (SERPs). The June 2024 Spam Update, initiated on June 20th, will be fully integrated over the course of a week. This update is part of...
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Google Won’t Index Sites That Do Not Work on Mobile Devices After July 5

Google’s emphasis on mobile users continues to grow as the shift from desktops to smartphones becomes more pronounced. As a site owner or SEO professional, it's crucial to note that starting July 5th, Google will no longer index websites that...
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Leak Reveals Inner Workings of Google Ranking Algorithm

Google's ranking algorithms have long been shrouded in mystery, accessible to only a select few. However, a recently leaked document has opened the doors to this exclusive club. Everyone in the SEO community is eager to examine these insights and...
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Google Introduces New Profile Feature for Reviewers

Google has unveiled an exciting new feature for review enthusiasts: the ability to create a social profile for written reviews directly on Search. This update means your insightful comments and ratings will gain more visibility, revolutionizing the landscape for reviewers,...
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Google’s AI Takeover: Transforming the Search Experience

Google has launched AI-powered overviews across the US, marking a significant leap in search technology. This update isn't just about enhancing the appearance of search results; it's about revolutionizing how we gather and analyze information. Google Introduces Gemini Google’s Gemini...
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Google Analytics GA4: Real-Time User Tracking in the Last 5 Minutes

Real-time data is essential for making immediate adjustments in SEO. The latest update to Google Analytics 4 (GA4) significantly enhances real-time reporting, providing a substantial upgrade to previous capabilities. This update allows users to monitor site activity in real-time, tracking...
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Understanding Google’s March 2024 Core Update

Google recently announced the completion of its March 2024 Core Update, which began on March 5, 2024, and concluded on April 19, 2024. This update stands out as one of Google's most sweeping revisions to its core systems, marking the...
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Navigating the Increasing Volatility of Google’s Core Updates

If you've been tracking Google's core updates over the years, you're likely familiar with the accompanying volatility in search engine rankings. However, recent updates, particularly the September 2023 helpful content update and the March 2024 core update, have intensified these...
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