Google News

Search visibility across the US is shifting once again, and many medical practices are already noticing movement in their organic traffic. Google’s December 2025 core update marks the third major algorithm change this year and the fourth confirmed update overall...

Online reviews now play a major role in how patients choose healthcare providers in the US. A single review can influence appointment decisions, trust, and even how a practice appears in local search results. Recently, however, many medical practices have...

Google is rolling out several new features in Google Maps designed to help users find and evaluate local businesses, including medical practices such as plastic surgery clinics. These changes could directly impact how potential patients discover and choose your practice....

Google is continuing its expansion of AI-powered search features, and the latest update could significantly change how prospective patients discover and engage with plastic surgery practices. Robby Stein from Google recently announced that the platform is testing a feature that...

Google has officially integrated its powerful new AI model, Gemini 3, into Search’s AI Mode, marking the first time a Gemini model has launched in Search on its release day. This signals a significant leap in how search results are...

Google is experimenting with a new time-saving feature in Google Business Profile (GBP) that could be a game-changer for medical practices operating across multiple locations. This update enables practice managers to share a single post across multiple profiles, simplifying the...

Google has rolled out a major update to its voice search engine, and it’s poised to change how patients find medical information online. The new system, called Speech-to-Retrieval (S2R), utilizes artificial intelligence to interpret spoken queries and directly connect them...

A recent federal court ruling has delivered a significant blow to Google’s search engine dominance without requiring a corporate breakup. While Google will retain ownership of its core platforms like Chrome and Android, the company must dismantle its exclusive default...

Google has initiated its August 2025 spam update, marking the first spam-related algorithm change in over eight months. This update follows the June 2025 core update and represents Google's continued effort to improve the quality of its search results by...

Google has wrapped up the rollout of its significant June 2025 core update on July 17th, completing the process over the course of 16 days. First announced on June 30th, Google referred to this update as a standard refresh, in...